TRAINING NAME: Understanding Donor’s Decision to Give – (Denver)
HOST ORGANIZATION: Colorado Nonprofit Association
TIME: 9:00AM - 11:00AM
Presented by Mark Holdt, Mountain Sage Consulting
New research reveals the most effective ways to appeal to Colorado donors. Those willing to invest in your organization are looking for the perfect match. But, how do you make that happen? Join us to examine three principles identified by the 2011 study, “Understanding Giving: Beliefs & Behaviors of Colorado’s donors.”
– Why donors give and the significance of family traditions in our state
– How perceptions about the nonprofit sector affect willingness to give
– The importance of donor alignment – how to make the right appeal
This highly interactive session will examine local and national research and share tools you can use to increase donations and attract new donors. Gain insight from your peers through a guided discussion on how to apply what we’ve learned at your own organization.
While this is a series, you’re welcome to attend one or all sessions. Look for session three to be offered in June and session 4 in late summer/fall 2012.
Membership Registration Cost: $45
Non-members Registration Cost: $60
LOCATION: Mile High United Way
BUILDING: Founders Room
ADDRESS: 2505 18th Street
Denver, Colorado 80211